Donna Murphy is no fan of the ubiquitous iPod music player so on Tuesday she became one of the first to buy Microsoft's  new rival Zune device. 

"I just needed a new MP3 player to play my music and watch videos," said Murphy, who bought a Zune at Best Buy's midtown Manhattan store. "I'm not an Apple fan, not an iPod fan. So I wanted to try something different."

Microsoft on Tuesday hit store shelves with Zune, touted in the media as the most likely candidate yet to challenge Apple Computer Inc.'s market-dominating iPod.

The world's largest software maker hopes to capitalize on consumers who may have wearied of the iPod, which has sold nearly 70 million devices and commands about 75 percent of the portable music player market. But initial shopper interest suggested the Zune media player -- heavily promoted in gadget reviews and television talk shows -- was in for a slow building process.

An employee at the Best Buy store said two shoppers entered the place as it opened and purchased Zune players, and that about 20 were sold within the first three hours. Customers touched and tapped Zune players on display, asking employees about the differences between Zune and iPod.

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actz (Super Administrator) 2006-11-16 11:38:34 I've been reading fairly good reviews so far. I would love to play around with one just to see how it feels after using an iPod for so long. Reply | Quote

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